Sylvan Heights | Estate Agents “SOLD” boards

For several months there have been a couple of estate agents boards attached to the Eton Walk street sign at the entrance to Sylvan Heights, although it has to be noted that it is not as bad as the outbreak of such signs back in 2014.

Estate agents boards
                 Estate agents boards outside Sylvan Heights – 2014

Earlier this week I contacted those estate agents:

Dear Sir or Madam,

I notice that you have a “For Sale” board attached by cable ties to the Eton Walk street sign at the entrance to Sylvan Heights off Barley Lane (see attached photo from 28 October 2015)

2015-10-28 10.07.18
 Estate agents boards attached to Eton Walk street sign – 28 October 2015

As I understand it this is in direct contravention of the Class 3: Temporary Advertisement provisions of Town and Country Planning (Control of Advertisements) Regulations2007 which has been in force since 6 April 2007.

DCLG’s booklet “Outdoor advertisements and signs: a guide for advertisers” has this to say about estate agents boards.

Class 3: Temporary Advertisements
Class 3 gives consent for a wide variety of notices and signs which are usually displayed to publicise a forthcoming event, or to advertise a short-term use of the advertisement site. Class 3 is divided into six separate categories – (A), (B), (C), (D), (E) and (F) – each with its own provisions for deemed consent.

Class 3(A) permits boards to be displayed by such firms as estate agents, chartered surveyors, auctioneers and valuers, advertising that land or premises are for sale or to let. The advertisement board for each sale or letting must not exceed, if the sale or letting is for agricultural, industrial or commercial use or development for such use, 2 square metres; but,

if two boards are joined together to form a single advertisement, a total surface area of 2.3 square metres is permitted.

if the sale or letting is for residential use or development, the advertisement board must not exceed 0.5 of a square metre, or a total area of 0.6 of a square metre for two joined boards.

No advertisement board is allowed to extend outwards from the wall of a building by more than 1 metre.

In each case only one board may be displayed on premises and this must be removed not later than 14 days after completion of the sale or granting of the tenancy.

From what I’ve read this means that:
Any board advertising property for sale or to let must be displayed (only) on the property to which it relates.

This appears is quite specific and each your sign at the entrance to Sylvan Heights appears to be in breach of this condition – even the ones for flats within Sylvan Heights as the signs should be ‘on the flat’ that this is for sale or to let, or in ‘any part of the grounds that are enjoyed by that flat’.

I trust that you will remove your sign forthwith and refrain from placing any new ones here in the future.

Many thanks

Paul

Back in October 2015, the boards were showing that the advertised properties were “sold” or “sale agreed”, so why were they still there if they must be removed not later than 14 days after completion of the sale or granting of the tenancy.?

I note that earlier today, one of the estate agents has removed their board

2015-12-10 10.13.09
 Estate agents boards attached to Eton Walk street sign – 10 December 2015

And while there is a board attached to the street sign, there is nothing at the actual property:

2015-12-10 10.15.02
         NO estate agents boards at 15 Eton Walk – 10 December 2015
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